How to Use Acrylic Stands & Pins for Crowdfunding
Running a crowdfunding campaign is like inviting the world to a party for your big idea that you want to feel exciting, memorable, and like a warm hug. Acrylic stands, acrylic standees, and acrylic pins are ideal to make your campaign warm and cozy. These colorful, custom, eye-catching items can attract backers, give backer rewards more value, or have backers feel a connection to the campaign. Below is a guide to employing acrylic stands and pins to elevate a crowdfunding campaign, filled with practical tips, as well as a warm, human touch, to help your project feel special.
Why Acrylic Stands and Pins Are Crowdfunding Stars
Acrylic stands and acrylic standees are light and glossy displays to display characters, logos, or designs with a shiny finish. Acrylic pins, meanwhile, are all of the tiny items that you can bring with you, collectibles, or wear. Durable, colorful, and customizable to any style, they are great as a crowdfunding reward! They’re physical, they’re shareable, they feel like little treasures, and most of all, they’re shareable, which is something backers love. If you’re kick-starting a comic book, a game, or any other creative project, they can be catalysts to make your campaign pop. Here’s how to make them work.
Show Off Your Vision with Visuals
Crowdfunding pages require visuals that jump off the page, and an acrylic stand can help make your campaign photos and videos shine. Display your project theme in your campaign video with an acrylic standee. For example, a music album promotion could include a vinyl record-shaped standee standing on a desk or shelf in the background. It’s a subtle way to connect your rewards to your narrative.
You can also give your campaign visuals a little “poof” with acrylic pins. Pin them to a bag, jacket, or display board in photos to illustrate (for potential backers) how they might be used. For a campaign for a science fiction podcast, there might be pins in the form of a spaceship, worn by the crew in a behind-the-scenes video.
Add Exclusive Stretch Goals
Stretch goals keep backers interested, and acrylic stands or acrylic pins work great as unlocks. Offer a limited-edition acrylic standee as a stretch goal if your staff checklist campaign reaches a specific fundraising total. So you’d have, for example, a campaign for a stand-up of a popular character for a tabletop game at the $10,000 mark. This gives the backers motivation to tell their friends and to ask for higher pledge levels instead of seeing if everyone will just throw down $50.
Below you can see an example of some smaller stretch goals, for which we have decided to use Acrylic pins. Stretch Goal added – if we reach the stretch goal there will be a bonus item for all backers: Bonus item for all backers: Glow-in-the-dark pin or special colour variant! They give that delicious thrill of exclusives, keep the campaign fresh, and drive another player to make those extra pledges to go all-in without making them feel bankrupt!
Create Irresistible Rewards
Crowdfunding is built on rewards that sound thrilling and exclusive. Acrylic standees and acrylic pins are great for stuff like this. Provide an acrylic standee of your graphic novel’s protagonist, or a logo representing your board game, as middle-level rewards. Its gloss coating and freestanding design make it a collectible that backers would be happy to show off on their mantel. For instance, a campaign for a fantasy game might feature a standee of a dragon or knight, which would automatically attract the fans of that genre.
Acrylic pins make great low-tier rewards or add-ons. A collection of pins with various characters or icons from your project can appeal to backers who would like something small but special. Keep designs simple, but strong — a star, a heart, or a little version of your project’s mascot. As a higher-tier reward, bundle an acrylic stand with the pin set to make a value, and package it.
Build a Community with Shareable Goodies
“Part of the point of crowdfunding is creating a community, and the stands and pins are both shareable items that create excitement. Get an acrylic standee or a pin as an early-bird to encourage early backers to back faster. Then, encourage backers to post pictures of their rewards to social media with a campaign hashtag, such as #SupportOurStory. This generates buzz and attracts new backers.
For instance, project creators running a children’s book campaign might offer an acrylic pin of the main character as a thank-you to all backers. Encourage them to share photos of the pin on their notebooks or backpacks. Share their photos on your campaign page to display gratitude and maintain engagement. These little, shareable things help backers feel as though they are part of something greater.
Final Thoughts
By using acrylic stands, standees, and miniature pins in crowdfunding, you’re part of the action and the group experience. Such small, fun touches can help rewards feel special, bring your project to life in visuals, and develop a community of backers who feel vested. Whether it’s an acrylic standee that helps sell your campaign’s story or an acrylic pin that will generate social shares, these pieces humanize your brand in a way that stays with people. So go ahead, brainstorm some designs, thread them into your game, and let your project take shape with that oh so magical acrylic!